3 Easy Steps to a Goal-oriented Vision Statement

Seems like every day I get emails from business owners who are trying to figure out how to achieve their goals without a vision statement. They want to increase their profitability, improve their customer service, or grow their business, but often they find themselves just giving up out of sheer frustration. Or maybe they try to take action, but the whole process is so confusing that they get overwhelmed.

Analysis paralysis, anyone?

After seeing this happen time and time again, I knew I had to do something to stop it. And that’s why I developed a little strategy that I like to call the Vision Statement Formula.

Once you put this strategy to work for you, you’ll quickly start noticing that you’re making progress towards your goals. And even better than that, you’ll also have a clear sense of direction and purpose for your business.

This is actually a three-step strategy, but rest assured that it’s so simple that just about any business owner can do it.

Really, it’s paint-by-numbers easy.

So even if you’ve struggled with setting and achieving goals in the past, you can succeed this time. And even if you don’t have a lot of experience in business planning or strategy, no problem – because once you start using the Vision Statement Formula, you’ll see that it really is quite easy to make progress towards your goals.

So here’s how it works…

The very first step in the Vision Statement Formula is to define your vision statement. Your vision statement is a short statement that outlines your business's long-term goals and aspirations. It should be specific, measurable, and inspiring.

To define your vision statement, use the following checklist:

This step is also fairly simple, because the Vision Statement Formula was designed to make the step simple and easy. So, in order to complete this part of the process, all you need to do is align your actions with your vision statement. 

To do this, use the following checklist:

Finally, the last step in carrying out the Vision Statement Formula is simple – just measure your progress. This step is critical because it allows you to track your progress towards your goals and make adjustments as needed. 

To measure your progress, use the following checklist:

However, just remember that progress towards your goals takes time and effort. Don’t worry about perfection or getting everything right immediately, because spending all your time working on the details will just bog you down and virtually ensure you get poor
results. 

In sum… 

You heard it here first – the Vision Statement Formula is the absolute best way to develop a profitable business. 

But don’t take my word for it. Try it out for yourself and see what it can do for you. I think you’ll like your results!

Written by Suresh Iyengar, P.E., President, Business Unit Execution LLC––if you ever wanted to get ahead working with a business coach and improve your net profit margin, boost your ROI or steady your cash flow, then let's talk. Set up your FREE Explosive Business Results phone call. CLICK HERE.